A consulting + software model for allied health practitioners with ADHD. Four sessions. A purpose-built desktop app. Systems that work with the brain, not against it.
Don't sell productivity. Sell systems that eliminate willpower.
Solo and small practices (1-3 clinicians). AHPRA-registered. Clinically competent. Administratively drowning.
of Australian allied health professionals report burnout — admin burden is the primary driver.
of nurses suspect they have ADHD — only 4% are diagnosed. A 5x gap between suspicion and diagnosis.
practice management platforms market neurodivergent-friendly features. Cliniko, Halaxy, Power Diary — none.
AHPRA accommodations exist for neurodivergent practitioners. The compliance framework assumes neurotypical executive function.
These aren't productivity failures. They're executive function mismatches with systems designed for neurotypical brains.
Inbox grows to 200+ unread. Important referrals get buried. Replying feels overwhelming, so nothing gets replied to. Revenue sits in unreturned phone calls.
Sessions run over. Notes don't get written until the weekend. Invoices go out weeks late. Every hour of free clinical work is an hour of unpaid admin debt.
AHPRA CPD requirements. Insurance renewals. Supervision logs. Mandatory reporting. A fog of "I'm probably behind on something" that never lifts.
Every admin task requires a decision about how to do it, because no system exists. Filing a document means deciding where it goes. Every. Single. Time.
What they've already tried: Notion, Todoist, Trello (abandoned after setup). Time management coaching (helpful for mindset, nothing changes in the practice). Hiring a VA (works if systems exist, but without systems the VA can't help). Willpower and shame — the default strategy.
A structured consulting engagement, not ongoing coaching. The app does the remembering. You do the configuring. Then you leave.
Determine fit. Identify the top 3 pain points. Recommend the right package. Zero commitment.
The Clarity Call costs the practitioner nothing but 30 minutes. It gives them a concrete list of what's broken and what to fix first — regardless of whether they proceed. This is the "no-brainer" wedge.
25-question scored assessment sent 48 hours before Session 1. Covers email management, scheduling, documentation, billing, compliance. Produces a domain-scored profile that identifies exactly where the admin system is failing.
Map the entire practice flow: intake → session → notes → billing → follow-up. Identify time leaks, decision bottlenecks, and the 3 highest-ROI automation opportunities.
Not another SaaS subscription. A local-first app installed on Day 1. Connects to Microsoft 365 or Google Workspace. Zero clinical data leaves the machine.
Keyboard-driven inbox processing (j/k/d/o/r/f). Batch mode. Reply templates. Process 200 emails in 15 minutes. No context switching.
Colour-phased countdown. Green → amber → red. Visible from across the room. No more sessions running 20 minutes over.
Today's calendar at a glance. Client context displayed before they walk in. Buffer blocks visible. No surprises.
Auto-prompts after every session: notes written? Invoice sent? Follow-up booked? Risk flagged? Mandatory reporting considered? Nothing falls through.
Per-client profiles with session history, tasks, notes, tags. One click to see everything about a client. No searching through files.
Session streak counter. Admin completion score. Visual ring that fills as you clear tasks. Dopamine feedback loops designed for the ADHD brain.
Local-first. No cloud. No subscriptions. All data stored in encrypted SQLite on the practitioner's machine. AHPRA-compliant by design — clinical data never leaves the device. The practitioner owns their data, their app, their system.
This is consulting, not coaching. The app holds the system. The practitioner maintains it in 15 minutes per week. No ongoing dependency.
Install Practice Hub. Connect email + calendar. Complete workflow audit. Identify top 3 quick wins.
Configure triage panel. Install reply templates. Set batch schedule. Turn off push notifications. Process 10 real emails live.
Configure session timer and colour phases. Set up post-session checklist. Build per-client notes. Calendar display tuning.
Connect practice management system. Set compliance reminders (AHPRA, CPD, insurance). Walk through weekly maintenance routine. Graduate.
By graduation, these are the benchmarks. Not aspirations — system outputs.
Full inbox triage using keyboard shortcuts and batch mode. Down from "I'll get to it this weekend."
Zero emails older than 48 hours requiring a response. Referrals returned same-day.
Notes completed within 15 minutes of session end, prompted by the post-session checklist. Down from "next weekend."
Down from 8-12 hours per week. The system eliminates decision overhead and context-switching costs.
AHPRA renewal, insurance, CPD, supervision — all with advance calendar reminders. No more 11pm panic.
Weekly maintenance routine. Not a lifestyle change. A 15-minute check-in with the app.
Priced at the cost of 2-4 client sessions. The ROI is measured in hours reclaimed per week, every week, permanently.
| Package | Sessions | Price | Includes |
|---|---|---|---|
| Clarity Call | 1 × 30 min | Free | Determine fit, identify top 3 pain points, package recommendation |
| Quick Start | 2 × 50 min | $500 | Email triage + session management setup. App + templates included. |
| Full Setup | 4 × 50 min | $990 | Complete audit → automation. Assessment, all templates, 30-day follow-up, app included. |
| Group Cohort | 6 × 90 min | $800/person | 6 practitioners max. Peer accountability + extended curriculum. Group chat included. |
Future add-on: Monthly Retainer ($300-500/month) — Monthly 30-minute check-in, workflow optimisation, new feature rollout, compliance monitoring. Not launched yet — validate the 4-session model first, then layer the recurring revenue.
Full Setup: $990 for ~3.5 hours of delivery + prep. Effective rate: ~$280/hr. Group Cohort: $4,800 revenue for 9 hours of delivery. Effective rate: ~$533/hr. Both exceed standard psychology session rates ($200-260/hr).
10 Full Setup clients/month = $9,900/month. 2 Group Cohorts/quarter = $9,600/quarter. Layer monthly retainers as clients graduate. Target: $15K-20K/month within 12 months.
This isn't a subscription they can cancel. It's infrastructure they've built their practice on.
Session logs, client cards, notes, task history — all in the local SQLite database. Migrating mid-treatment is unthinkable. The data compounds monthly.
Adult records: 7 years. Children: until they turn 25. The compliance framework forces data persistence. The app becomes the archive.
Once an ADHD brain finds a system that works, changing it has disproportionate cost. The keyboard shortcuts, the colour cues, the routine — they become muscle memory. Switching tools means rebuilding from scratch.
You're not a vendor. You're the person who fixed their practice. When they need the retainer, the VA onboarding, the bookkeeper referral — you're the first call.
The cross-sell flywheel: Clinician discovers Practice Hub → Full Setup consulting → Monthly retainer → Refers athlete clients to MPM courses → Refers parents to Rising workshops → Uses Senaptec for sports psych clients. The consulting relationship becomes the top-of-funnel for the entire RAW Edge ecosystem.
The competitive landscape is empty. No practice management platform markets to neurodivergent clinicians. No AI scribe addresses the full admin stack. No consultant combines ADHD lived experience with AHPRA credentials and purpose-built software.
Practice management platforms. Good at what they do. Zero ADHD-specific features. No workflow consulting. No environmental design. They assume you can maintain habits through willpower.
Solve documentation. Don't solve email paralysis, time blindness, compliance tracking, or decision fatigue. They're one tool in a broken system.
Ongoing sessions, mindset focus, general productivity. No software delivery. No graduation model. No allied health context. No AHPRA compliance expertise.
AHPRA psychologist with lived ADHD experience delivers a purpose-built app through structured consulting with a graduation model. Local-first. Evidence-backed. Australia-wide. Nobody else has all four.
The app is built. The methodology is documented. The pricing is set. What's left is packaging and outreach.
30,000-60,000 neurodivergent allied health practitioners in Australia (extrapolated from 20% suspected ADHD rate across ~150,000 registered practitioners). Even 0.1% penetration = 30-60 clients.
40 Full Setup clients ($39,600) + 4 Group Cohorts ($19,200) + 15 monthly retainers by Q4 ($27,000 annualised). Total: ~$85,000 in Year 1 from this service line alone.
Software, not willpower.
RAW Edge Performance — Aaron Williams, AHPRA PSY0002297677